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Madison Corporate Event Decor & Event Decorating Ideas
How do I plan a corporate event with the top corporate event planning ideas in Madison?
Whether you are planning a corporate holiday party, grand opening, trade show, team building activity, or sales event, your corporate event planning checklist should look somewhat similar---even if the event specifics are different.
Set an event or party goal.
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As the old saying goes, “don’t put the cart before the horse.” Don’t start allowing the corporate event planning ideas to flow (such as corporate event décor ideas) until you know the purpose for your event. What do you hope to achieve? The goal of your event dictates almost every detail: the location, entertainment, corporate event décor, food, promotion, etc.

In the same way, when sitting down to kick start your event planning, ask yourself a key question: who do you hope to attract to your corporate event? Knowing your audience is a key part to planning any event, because it determines the date of your event, channels you use to promote your event, the entertainment, serving times, and any other corporate event planning ideas.
Choose a Madison, Wisconsin venue.
Don’t downplay this important event planning decision. Whether you’re planning a corporate holiday party or team building activity near Madison, your venue is the key to event success. Once you’ve got a confirmed date, select a venue with an ideal location for your target audience, space for your expected guest count, budget, appropriate style for your event, and any full-service options you need.
Book your food (if applicable).
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If food is part of your event---which it rarely isn’t (even for grand openings, sales events, and trade shows)---book a caterer or call to order your food as soon as you know your confirmed date and venue. Use the knowledge of your target audience, and the suggestions of your caterer or food vendor, to dictate your food selections, time served, amount, and other serving options. Try to incorporate your food selections into your event décor by choosing foods with excellent presentation that fit with your event theme.
Create a promotion plan.
Even if your event requires your guests’ attendance, such as for a team building event, create a promotion plan that builds excitement for your corporate event. Choose on-line and off-line marketing channels that fit your targeted audience demographic, and set a promotion calendar you can execute. Finally use strong images and layouts to create a favorable first impression, give a first glimpse into your event atmosphere, and get your guests in the door.
Coordinate the details of your corporate event, including corporate event décor.
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Finally, we get to the fun corporate event planning ideas: corporate event design. Plan a floor plan that suits your guests, type of event, and purpose. If needed, as for a corporate holiday party, choose a theme that gives your event direction. Select the corporate event decorating ideas that fit the style of your event, and atmosphere, such as balloon columns and centerpieces for a sales event at your car dealership. For a corporate holiday party, use corporate event planning ideas that create a holiday atmosphere, such as gift boxes, a large balloon candy cane, or stuffed balloon centerpieces with Santa’s in the middle. If your team building event has a sports theme, think team jerseys, balloon football goal posts, and pendants to decorate your space. For a more formal party idea, such as for a corporate holiday party or grand opening, hire a corporate event décor vendor that can create a cloud of balloons. Planning a trade show for vendors? Unique balloon bouquets and archways can highlight your gathering areas and enhance your event décor. If you need more corporate event planning ideas, don’t hesitate to contact a local decor company that can suggest event décor ideas perfect for your event---and create original event décor to turn your corporate event vision into reality.
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